Tracking Dental Marketing Success
Our data shows that less than 10% of the leads generated for our participating dentists are from online contact forms.
That means over 90% of the leads we generate are phone calls.
Relying on your staff members to ask "how did you find us" and getting an accurate reply from the patient has proven to be an unreliable way to track where phone calls are coming from.
Patients4you tracks all calls and leads generated by its service!
How does Patients4you track patient leads?
- We place a unique, local phone number in our advertisements.
- The patient calls the local phone number, which is automatically forwarded to your office.
- The phone call is recorded and emailed to your office.
- All call information (caller ID, time of call, length of call, etc.) is stored in our Lead Management System. The system can be used to track which leads schedule appointments and become patients.
- Each dental service is tracked seperately so you know which types of patients our program is generating for your practice.
What are the benefits of tracking?
- You will know exactly how effective our service is
- You can use recordings as a training tool for your front desk staff
- You only pay for patients that show for their appointment*
Unless you are using call recording software or standing next to your receptionist when the phone is answered, you do not know how efficiently your calls are being managed. Call recordings allow you to effectively evaluate an employee’s performance, train staff, and maintain an accurate record of customer interaction.
Trainers can play back calls that exemplify superior customer service as a model for best practice. Calls that do not illustrate excellent customer service can also be replayed as a means of constructive criticism, which can be just as valuable.
